Our Brand
Source: https://business.rice.edu/about/our-brand Parent: https://business.rice.edu/about
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Dawn R. Kinsey
Associate Marketing Director, Marketing and Communication
The Rice Business Brand
At Rice Business, we’re shaping the next generation of global leaders in the nation’s most diverse city. You belong here.
We’re defined by our commitment to inclusivity, research and rigorous academics.
Rice Business is home to both the Jones Graduate School of Business and the Virani Undergraduate School of Business at Rice University. Our culture of innovation and diversity equips students with the skills, insights and resources needed to succeed as the next generation of leaders.
Located in Houston, we offer endless cultural and career opportunities. With a student body as diverse as the city of Houston and a global field experience built into the curriculum to broaden every student’s worldview, we’re the right choice to help you make your mark on the world.
- Transform yourself and your career by earning an MBA at Rice Business.
- Forge lifelong friendships with future leaders.
- Nurture your entrepreneurial mindset.
- Expand your perspective in the country’s fourth-largest and most diverse city.
- Gain global business experience.
- Discover the ROI of an MBA with finance professor James Weston.
- Dive into our faculty's groundbreaking research at Rice Business Wisdom.
- Check out our rankings recognition.
Our core values are simple: be attentive, responsive and kind. We believe that when you treat people right, good things follow. Discover why Rice Business is your pathway to a bright future — because you belong here. Watch our videos below to see our tagline in action.
Marketing
Intentionally Small
You Belong Here
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A Diverse Full-Time MBA
You Belong Here
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Houston's Professional MBA Program
You Belong Here
The Rice Business Nickname
Market research shows that by more closely associating the business school with the Rice University name we raise awareness significantly. And it’s working! Aided awareness has grown nationally from 13% to 73% and up to 84% in Texas. When more people know Rice’s business school, we are better positioned to improve our reputation and gain a more diverse set of applicants to the school.
Logo Usage Guidelines
We recommend using the Rice Business logo to represent the business school.
Other Logos:
For admissions marketing and advertising, please use the "You Belong Here" logo.
If your communications focus solely on either graduate programs or undergraduate programs, you may use a school-specific template.
Formal communications that focus on the overall business school should use the dual-school logo.
\ Please visit this link to download the appropriate logo.
Rice Business Wisdom
Rice Business Wisdom, our online ideas magazine, brings you peer-reviewed business research in a compelling, quick-to-read package. It’s written for curious readers intrigued by the business of daily life.
It’s for the MBA who needs to stay current and the student hungry to use classroom learning in real-life business.
“In today’s knowledge economy, research can’t exist in a vacuum,” says Dean Peter Rodriguez. “Business Wisdom delivers our research in a lively, witty format brief enough to read on your phone.”
Interested in Rice Business?
Have a Question?
Dawn R. Kinsey
Associate Marketing Director, Marketing and Communication