Bachelor in Business Management (Hons)
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Bachelor in Business Management (Hons)
(N/0414/6/0147) (04/26) (MQA/SWA11856)
Introduction
This programme provides students with fundamental knowledge and practical skills of business management especially in core business area and business analytics. Throughout the program, students will develop a business mind-set and analytical skills to make informed decisions in data-driven organizations through synthesising data for sound business solutions. All students of Bachelor in Business Management will undergo a 7-month internship which will enhance the employability.
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Specialisation in Business Analytics
Students will aquire Business Analytics which is the combination of skills, technologies, applications, and processes used by businesses. In the current data-driven business landscape, companies generate real-time data to predict future trends for better decision-making and business strategies. Business Analytics will provide cutting edge expertise and skills to unlock values for improved business solutions.
Unique Value Proposition for Bachelor in Business Management (Hons) at UTP
- Industry-driven programme
- Industry validated curriculum & design
- Broad-based programme with future-oriented specialisation
- Current and relevant to employment sector
- Forefront of 21st century business environment
- Quality teaching and advanced learning methodologies \
\ Career Prospect
Business Management career in the area of management, marketing, accounting/ finance, economics, operations, supply chain, and related fields. For example:
- Business Managers
- Operations Managers
- Marketing Managers
- Supply Chain Managers
- Finance Managers
- Human Resource Managers
- Business Data Analysts
- Marketing Research Analysts
- Supply Chain Analysts
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Programme Educational Objectives
To produce business professionals and leaders in various sectors globally.
Duration
3.5 years
Programme Outcomes
To produce well-rounded graduates with the following outcomes:
- Apply the knowledge of business management to various sectors
- Create and develop innovative business management solutions using scientific approaches, best practices in meeting stakeholders' needs
- Operate and function effectively in multi-disciplinary teams to accomplish a common goal.
- Function and communicate effectively in a variety of professional contexts as an individual or as a member of a group.
- Integrate and implement business management solutions in relevant environments.
- Engage in life-long learning and professional development.
- Demonstrate entrepreneurial skills and business acumen.
- Demonstrate understanding of professional, ethical, moral, legal and social issues toward society & environment.
Graduation Requirements
In order to graduate with the Bachelor in Business Management, students are required to obtain a minimum of 122 credit hours. and a minimum CGPA of 2.00/4.00
| Summary of Courses Required for Graduation | |
| Course Group (G) | Number of Credit Hours |
| NR - National Requirement | 10 |
| UR - University Requirement | 14 |
| CC - Core Common | 8 |
| CD - Core Discipline | 28 |
| CI - Core Industrial Internship | 14 |
| CSp - Core Specialisation | 30 |
| P - Project | 6 |
| E - Electives | 12 |
| TOTAL | 122 |
Curriculum Structure
Bachelor in Business Management with Honours
Semester 1
| SEMESTER 1 | |||
| Code | Courses | Cr | G |
| MPU3152 MPU3142 | Penghayatan Etika & Peradaban (Local) Bahasa Melayu Komunikasi 2 (International) | 2 | NR |
| PEB1012 | Introduction to Oil & Gas Industry & Sustainable Development | 2 | UR |
| GEB1032 | Management and Organisational Behaviour | 2 | CD |
| GEB1023 | Economics | 3 | CD |
| GEB1253 | Business Mathematics | 3 | CSp |
| | Credit Hours | 12 | |
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Semester 2
| SEMESTER 2 | |||
| Code | Courses | Cr | G |
| MPU3192 | Falsafah dan Isu Semasa (FIS) | 2 | NR |
| CEB1012 | Health, Safety and Environment | 2 | CC |
| GEB2042 | Principles of Marketing | 2 | CD |
| GEB2033 | Financial Management | 3 | CD |
| GEB1183 | Business Statistics | 3 | CSp |
| | Credit Hours | 12 | |
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Semester 3
| SEMESTER 3 | |||
| Code | Courses | Cr | G |
| MPU 2 | One (1) U2 Course | 2 | NR |
| KXXxxx1 | Co Curriculum I | 1 | UR |
| LEB1042 | Academic Writing | 2 | UR |
| GEB2013 | Business Accounting | 3 | CD |
| XXXxxx3 | Elective I | 3 | E |
| GEB2173 | Introduction to Data Mining for Business | 3 | CSp |
| | Credit Hours | 14 | |
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Semester 4
| SEMESTER 4 | |||
| Code | Courses | Cr | G |
| MPU3 | One (1) MPU3 Course | 2 | NR |
| KXXxxx1 | Co Curriculum II | 1 | UR |
| HEB1023 | Scientific Inquiry | 3 | UR |
| GEB2153 | Business Law | 3 | CD |
| GEB3083 | International Business | 3 | CD |
| XXXxxx3 | Elective II | 3 | E |
| | Credit Hours | |
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Semester 5
MPU 4 / HEB1012
| SEMESTER 5 | |||
| Code | Courses | Cr | G |
| Community Engagement Project | 2 | NR | |
| HEB2033 | Professional Communication Skills | 3 | UR |
| TFB2063 | Data Science | 3 | CC |
| GEB2163 | Management Science | 3 | CD |
| XXXxxx3 | Elective III | 3 | E |
| | Credit Hours | |
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Student Industrial Internship Programme
| STUDENT INDUSTRIAL INTERNSHIP PROGRAMME | |||
| Code | Courses | Cr | G |
| IEB3037 | Student Industrial Training (SIT) | 7 | CI |
| | Credit Hours | |
| STUDENT INDUSTRIAL INTERNSHIP PROGRAMME | |||
| Code | Courses | Cr | G |
| IEB3047 | 7 | CI | |
| | Credit Hours | |
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Semester 6
| SEMESTER 6 | |||
| Code | Courses | Cr | G |
| GEB2102 | Entrepreneurship | 2 | UR |
| GEB2083 | Business Team Project | 3 | CC |
| GEB3073 | Human Resource Management | 3 | CD |
| XXXxxx3 | Elective IV | 3 | E |
| GEB3203 | Strategic Business Analytics | 3 | CSp |
| | Credit Hours | |
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Semester 7
| SEMESTER 7 | |||
| Code | Courses | Cr | G |
| GEB3093 | Strategic Management | 3 | CD |
| GEB3082 | Final Year Project I | 2 | P |
| GEB3263 | Decision-Making and Scenarios | 3 | CSp |
| GEB3213 | Forecasting Methods for Management | 3 | CSp |
| GEB3193 | Supply Chain Analytics | 3 | CSp |
| | Credit Hours | |
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Semester 8
| SEMESTER 8 | |||
| Code | Courses | Cr | G |
| GEB4104 | Final Year Project II | 4 | P |
| GEB3233 | Enterprise Risk Management | 3 | CSp |
| GEB3223 | Customer Behaviour and Analysis | 3 | CSp |
| GEB3243 | Law and Ethics of Business Analytics | 3 | CSp |
| | Credit Hours | |
| Total Credit Hours : 122 |
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Core Specialisation (CSp) Courses
| Business Analytics | ||||
| No | Code | Course Name | Cr | G |
| 1 | GEB1183 | Business Statistics | 3 | CSp |
| 2 | GEB1253 | Business Mathematics | 3 | CSp |
| 3 | GEB2173 | Introduction to Data Mining for Business | 3 | CSp |
| 4 | GEB3193 | Supply Chain Analytics | 3 | CSp |
| 5 | GEB3203 | Strategic Business Analytics | 3 | CSp |
| 6 | GEB3213 | Forecasting Methods for Management | 3 | CSp |
| 7 | GEB3223 | Customer Behaviour and Analysis | 3 | CSp |
| 8 | GEB3233 | Enterprise Risk Management | 3 | CSp |
| 9 | GEB3243 | Law and Ethics of Business Analytics | 3 | CSp |
| 10 | GEB3263 | Decision-Making and Scenarios | 3 | CSp |
Electives (E) Courses
Choose any of four (4) of the following courses for Minor Elective I, II, III and IV.
| No | Code | Courses | Cr | G |
| 1 | GEB3273 | Operations Management | 3 | E |
| 2 | TEB1073 | Enterprise Resource Planning | 3 | E |
| 3 | TEB1213 | Knowledge Discovery | 3 | E |
| 4 | TEB2213 | Introduction to Cyber Security | 3 | E |
| 5 | TEB3043 | IS Strategy Planning | 3 | E |
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Entry Requirements
How to Apply
UTP application process for local and international applicants:
Local Applicants \ International Applicants \
Tuition Fees
\ Local Students \ International Students \ \
Financial Aid\ For more info on available financial aid, click here
Click here to download
Contact Person
For further details, you may contact:
Chair, Department of Management and Humanities
Associate Professor Dr Satirenjit Kaur Johl
Email: satire@utp.edu.my
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FAQs
1. What are the specializations available in the Bachelor of Business Management with Honours at UTP?
Business Analytics and core business area.
2. What are the career prospects after graduating with a Bachelor of Business Management with Honours from UTP?
Career prospects in areas of management, marketing, accounting/finance, economics, operations, supply chain, and related fields. For example:
- Business Managers
- Operations Managers
- Marketing Managers
- Supply Chain Managers
- Finance Managers
- Human Resource Managers
- Business Data Analysts
- Marketing Research Analysts
- Supply Chain Analysts
3. What are the top employers for business graduates in Malaysia?
PETRONAS, Maybank, Malaysia Airlines, PwC, RHB, and many more. You can visit this webpage to learn more or click here to discover major employers of UTP graduates.
4. What are the entry requirements for the Bachelor of Business Management with Honours at UTP?
The entry requirements for the programme are Pre-University, Matriculation, Diploma, UEC in relevant fields.