GEPC-PROGRAMS FOR INDIVIDUALS (EN)
Source: https://ee.sem.tsinghua.edu.cn/en/gepc2026.jsp?urltype=tree.TreeTempUrl&wbtreeid=1084 Parent: https://ee.sem.tsinghua.edu.cn/en/
中文版 |
SEM |
Overview
China, one of the fastest growing countries in the world,has made remarkable progress over the past 40 years since it opened to the world.
The Chinese market presents new opportunities and challenges.
Understanding how to do business in or with China is no longer a luxury, but rather a prerequisite for success in international business.
This program is designed to provide senior executives and business leaders with a comprehensive view of leading and managing business effectively in the fast-changing context of China, in a manner that is compatible with Chinese business practices, regulatory frameworks and consumer expectations. With a blended format, through lectures, case studies, interactive learning and company visits, participantsacquire skills necessary for evaluating business opportunities and developing business strategies for operating, competing, collaborating and/or further expanding in China.
The program draws on Tsinghua SEM core faculty, as well as guest speakers from key government institutions and/or leading Chinese and multinational companies, to facilitate gainful interactions with Chinese decision makers, and leaders of thought in academia and industry.
Deeper understanding of the institutional logic and structure, policy frameworks and trends in the Chinese economy, as well their implications for global business and the opportunities and risks of doing business in China.
Vital, up-to-date insights into Chinese customers, B2B,B2C and B2G, marketing in China and the knowledge to design China market development strategies.
Exploration of China's capital markets including valuation, financing, and its evolving characteristics, including the financing of trade and foreign direct investment, and the overall investment environment.
Dive deep into the ecosystems of China to understand the country's technology and innovation, and thei impact on the economy and on entrepreneurship.
\
Comprehensive understanding of the Chinese culture\ and mindset and the changing values of Chinese citizens\ and how these shape business and corporate attitudes\ and strategizing.
Awareness of the factors shaping and influencing\ social and interpersonal relationships, business culture\ and negotiation practices in China.
Interaction with speakers from government and industry\ to learn from their insight and personal experiences.
Build your China network as you share experiences and\ build strong connections with other participants as well\ as Tsinghua SEM Executive Education alumni.
\
Who Should Attend?
This program is tailored to senior executives and business leaders, including investors and top managers of firms doing or intending to do business in or with China.
Curriculum
An online ice-breaking and orientation session.
A 2-week immersive learning journey through China, visiting Beijing, Jiangsu province, and Shanghai.
The GEPC program's curriculum is designed with three main educational threads: from macro to micro, from science and technology to business, and from urban to rural.
The course combines classroom instruction with corporate visits, offering an in-depth exploration of China. Instead of relying on textbook case studies, the program utilizes real-world, first-hand corporate case studies for live teaching, providing participants with a comprehensive and deep understanding of China's business environment.
-
Orientation Module (Live-Virtual)
Designed to launch the program, this module combines course orientation with community building. The Academic Director introduces the capstone project theme to provide clear direction, after which a structured icebreaker allows participants to share their backgrounds and aspirations, fostering immediate peer-to-peer connections. - #### Beijing Module: Top Down
China's Political and Economic LandscapeBeijing is the political and technological innovation center of China. This module delves into the macroeconomic environment of China, encompassing government policies, economic reforms, the role of state-owned enterprises, and the development of artificial intelligence. Participants will gain insights from distinguished professors and industry leaders, gaining an understanding of how national strategies influence business opportunities. - #### Jiangsu Module: Bottom Up
Development Model and Practical FrontiersThis curriculum offers an in-depth exploration of the dynamic interplay between entrepreneurial spirit and effective governance, illustrating how proactive policies cultivate a fertile landscape for investment and foster vibrant commercial opportunities. Participants will gain a profound appreciation for the transformative power of integrated value chains and robust manufacturing clusters, supported by dedicated case studies on emerging pillar industries-featuring industry leaders such as Wuxi Lead Intelligent Equipment, Li Auto, and Envision Energy. Furthermore, the module examines the innovative development model of Huaxi Village, delivering unique insights into China's strategic pathways toward achieving common prosperity and advancing rural revitalization. - #### Shanghai Module: Open Up
Globalization and Market AccessThis module examines Shanghai's role as a global financial center and its impact on international trade. Participants will learn about market entry strategies, investment opportunities, and the challenges of operating in a highly competitive environment. Participants will visit emerging internet platform enterprises, gaining insights into the development of new industries within this historic international metropolis.
Faculty(partial list)
-
Chong-En Bai
Dean, Tsinghua SEM
Distinguished Professor of Arts, Humanities and Social Sciences, Tsinghua University - ### Tomas Casas
Assistant Professor, Research Institute for International Management, University of St.Gallen
Director,China Competence Center - ### Yubo Chen
Coca-Cola Chair Professor,Tsinghua SE - ### Ruipeng Di
Academic Director,Global Executive Program in China.Tsinghua SEM - ### Ping He
Associate Dean, Tsinghua SEM
Professor of Financ - ### Zhangkai Huang
Associate Professor of Finance, Tsinghua SEM
Academic Director,Global Executive Program in China,Tsinghua SEM - ### Ning Jia
Associate Professor of Accounting,Tsinghua SEM - ### DaoKui Li
Professor of Finance,Tsinghua SEM
Dean,cademic Center for Chinese Economic Practice and Thinking (ACCEPT),Tsinghua University - ### Ke Meng
Associate Professor,School of Public Policy and Management,Tsinghua University
Associate Professor,Schwarzman College,Tsinghua University - ### Bo Zhang
Fellow,Chinese Academy of Sciences
Professor,Computer Science and Technology Department,Tsinghua University
_showDynClickBatch(['dynclicks_u18_1151','dynclicks_u18_1154','dynclicks_u18_1155','dynclicks_u18_1152','dynclicks_u18_1156','dynclicks_u18_1153','dynclicks_u18_1157','dynclicks_u18_1170','dynclicks_u18_1159','dynclicks_u18_1158'],[1151,1154,1155,1152,1156,1153,1157,1170,1159,1158],"wbnews", 1813287908)
-
Lester Chan
#### Group CEO of The GrowHub Limited
GEPC 2025
GEPC at Tsinghua provided a profound and timely insight into China's dynamic economy and its evolving role in the world. The curriculum was exceptionally well-designed, blending enriching lectures from world-renowned professors with immersive visits to leading Chinese enterprises. This unique combination of academic rigor and real-world exposure offered invaluable perspectives for any senior leader operating on a global scale. Beyond the knowledge gained, the opportunity to learn alongside a diverse cohort of accomplished executives was equally rewarding. An unparalleled executive education experience. - ### Dr Seinde Fadeni
#### Chairman of NAHCO PLC
GEPC 2024
GEPC gave me a first-hand understanding of China's economic growth dynamics and the several key organisations and industries contributing to it. The size, vision, innovation and strategies of these different organisations are indeed, very valuable models for the organisations I lead. The multi-venue structure of the program helped me to see and appreciate the various aspects of China – geography, culture, economy, people and even the work ethics and how it positively influences the global impact. The GEPC also provided a good networking platform with great minds and co-participants at the program. This will help foster collaboration and knowledge sharing at a global stage. - ### Aik Hong Goh
#### Financial Controller Asia Pacific of Lenovo
GEPC 2023
GEPC has been an eye opening and enriching journey with very bright minds in the form of professors, industry experts as well as classmates. Working in a Technology Multinational company of Chinese origins today present unprecedented challenges. GEPC has helped to provide a structured framework towards gaining insight on how to approach these unique set of challenges whilst providing a peek into what the exciting future holds from autonomous driving to metaverse. It has cemented my view that we indeed stand at a crossroad in history, and it is up to this generation to create better days for the next. - ### Gregory M. Ingram
#### Supervisory Board Member of KGAL GmbH & Co. KG
GEPC 2025
Joining the GEPC 2025 of Tsinghua University was a high-value professional as well as personal experience. The mix of formal academic modules introducing China economically, politically and culturally, with onsite visits and Q&A sessions with Chinese companies (tiers one, second tier and SMEs) allowed my 2 colleagues and I to start to have coherent hands-on insights about China. The exposure to different environments -tiers one cities, as well as more remote areas- provided a valuable vintage point for understanding the potential of a China strategy. Takeaways: China cannot be ignored, beginning of the journey to formulate our own China strategy, and short-term what conclusions and valuable implementations can we bring back "home" to our business… - ### Craig Katerberg
#### Chief Legal and Corporate Affairs Officer of Budweiser Brewing Company APAC Limited
GEPC 2025
Fantastic program in China, about China - shared and experienced with impressive executives from around the world. Our class came from France, Chile, Nigeria, Vietnam, Germany, the US and the UAE, Indonesia and many more. All student executives came engaged and eager to learn, to share and discuss their experiences, and to find about more about their place in the future and how that fits with China's place in the years ahead. Excellent program with top tier, engaging professors who love teaching, with dedicated and energetic staff who thoroughly enjoyed time with the executives, and meaningful, unique company visits with THE leading Chinese companies in the country (Alibaba, Huawei, Unitree, RedNote, among many). - ### San Yan NG
#### Managing Director of lululemon athletica
GEPC 2024
The program's strength lies in its blend of theoretical knowledge and real-world application. Industry speakers provided firsthand accounts of successes and pitfalls in the Chinese market, while the diverse student body offered a global perspective on cross-cultural business practices. This immersive experience has not only enhanced my professional toolkit but also fostered lasting connections with fellow executives from around the world. GEPC has been transformative, equipping me with the additional skills and knowledge to continue thriving in China's dynamic business environment. It's a unique opportunity for any executive looking to expand their global business acumen. - ### Eva Maria Serrano Blanca
#### Global Brand President of Calvin Klein
GEPC 2022
In a world where we are seeing increasing speed of innovation and uncertainty, informed, adaptable, creative business leaders are crucial for an organization's transformational growth. We need to evolve traditional organizations into future-focused ones in order to lead them through this age of disruption. This is the key to organizational success today. GEPC brings us at the forefront of change, helps understand it deeply and develop initiatives in order to compete successfully and grow sustainably. - ### Grzegoz Smialek
#### Investment Partner of Venture Science - VC fund
GEPC 2025
GEPC ensures a high level of academic rigor and expertise, unique locations across China, and a diverse, high-achieving cohort. Its world-class faculty provided me with the specific skills and knowledge I needed to understand China's fast growing economy and government policies. Company visits in Beijing, Hangzhou and Shanghai gave me a practical understanding of how businesses operate in China today and how they intend to build a competitive advantage in global markets in the upcoming years. During the course I met many successful leaders and entrepreneurs from various industries and cultural backgrounds. It created invaluable peer-to-peer learning, networking and friendship opportunities for all of us.
_showDynClickBatch(['dynclicks_u19_1171','dynclicks_u19_1172','dynclicks_u19_1173','dynclicks_u19_1174','dynclicks_u19_1175','dynclicks_u19_1176','dynclicks_u19_1177','dynclicks_u19_1178'],[1171,1172,1173,1174,1175,1176,1177,1178],"wbnews", 1813287908)
The Chinese market
presents new opportunities
and challenges.
- Format & Location
Blended Learning: Online & face-to-face sessions in Beijing, Jiangsu province and Shanghai.
Live-Virtual Modules: August 26, 2026
In-Person Modules: September 2-16, 2026 - Language
All sessions are conducted in English, with simultaneous translation provided for Chinese sessions. - Tsinghua University Course Study Certificate
Upon successful completion of the program, participants will be awarded a Course Study Certificate by Tsinghua University. - Admissions Criteria
Candidates must have at least ten years of work experience, including experience in managing teams and/or projects.
Priority is given to applicants with experience in doing business in or with China. - Application Process
Submit the application form.
Undergo a personal interview conducted by the Tsinghua admissions team.
The Admissions Committee will evaluate each candidate's application.
Admission decisions are communicated to the candidates.
_showDynClickBatch(['dynclicks_u20_1183','dynclicks_u20_1184','dynclicks_u20_1185','dynclicks_u20_1186','dynclicks_u20_1187'],[1183,1184,1185,1186,1187],"wbnews", 1813287908)
Download Executive Education Programs Brochure
| Name | |
| Company | |
| Title |
● Please enter the correct format
function customsubmitform1179533() { var str = $("#var4").val(); var re=/\w+@[a-z0-9]+.[a-z]{2,4}/; if(!re.test(str)){ alert('Please enter the correct email address!'); document.getElementById("var4").value = ''; return false; } if(document.form1179533.onsubmit()) { document.form1179533.submit() } } function checkDataform1179533(formname){var rex =/^\d+$/;if(formname.var1.value==""){formname.var1.focus();alert("Name不能为空");return false;}if(formname.var2.value==""){formname.var2.focus();alert("Company不能为空");return false;}if(formname.var3.value==""){formname.var3.focus();alert("Title不能为空");return false;}if(formname.var4.value==""){formname.var4.focus();alert("Email不能为空");return false;}formname.actiontype.value='save';return true;}
- School of Economics and Management
Tsinghua University
Beijing 100084, China - Email: exedglobal@sem.tsinghua.edu.cn
Tel: +86-10-6279 2367 / +86-10-6277 2944
http://exed.sem.tsinghua.edu.cn - © School of Economics and Management,Tsinghua University
© School of Economics and Management, Tsinghua University