CHIEN-TU LAI — Study Abroad Crawler

Metadata
Title: CHIEN-TU LAI
Category: international
UUID: 59a1b426fed147b09d484301773ab240
Source URL: https://ah.lib.nccu.edu.tw/scholar?id=541
Parent URL: https://ah.lib.nccu.edu.tw/browse-scholar-list?subCommunity=%E5%BB%A3%E5%91%8A%E...
Crawl Time: 2026-03-24T05:50:19+00:00
# CHIEN-TU LAI

**Source**: https://ah.lib.nccu.edu.tw/scholar?id=541
**Parent**: https://ah.lib.nccu.edu.tw/browse-scholar-list?subCommunity=%E5%BB%A3%E5%91%8A%E7%B3%BB

Download Research CV

#### CHIEN-TU LAI

Tel:

- Profile

  - [Profile](#basic)
  - [Education](#education)
  - [Honors(Internal)](#award)
  - [Honors(External)](#honor)
  - [Experiences](#period)
- Publications

  - [Periodical Articles](https://ah.lib.nccu.edu.tw/scholar?id=541&title=items&subtitle=jornal#mainContent)
  - [Books & Chapters in Books](https://ah.lib.nccu.edu.tw/scholar?id=541&title=items&subtitle=book#mainContent)
  - [Proceedings](https://ah.lib.nccu.edu.tw/scholar?id=541&title=items&subtitle=conference#mainContent)
  - [Others](https://ah.lib.nccu.edu.tw/scholar?id=541&title=items&subtitle=others#mainContent)
  - [All](https://ah.lib.nccu.edu.tw/scholar?id=541&title=items&subtitle=all#mainContent)
- Teaching Achievement

  - [Thesis Supervision](https://ah.lib.nccu.edu.tw/scholar?id=541&title=university&subtitle=advisor#mainContent)
  - [Class Information](https://ah.lib.nccu.edu.tw/scholar?id=541&title=university&subtitle=formalclass#mainContent)
- Grants

  - [Research Project](https://ah.lib.nccu.edu.tw/scholar?id=541&title=grants#project)
  - [Self-Maintenance Research Project](https://ah.lib.nccu.edu.tw/scholar?id=541&title=grants#projectbyown)
  - [Academic Grants](https://ah.lib.nccu.edu.tw/scholar?id=541&title=grants#grants)
- [Social Network](https://ah.lib.nccu.edu.tw/network?epersonID=541)

### Profile

|  |  |
| --- | --- |
| Name | CHIEN-TU LAI |
| Title | Retired Professor |
| Department | [Department of Advertising](https://ah.lib.nccu.edu.tw/department?department=%E5%BB%A3%E5%91%8A%E5%AD%B8%E7%B3%BB) |
| College | College of Communication |
| Research Expertise | 廣告行銷、網路廣告行銷、品牌設計、廣告創意設計 |
| E-Mail | [[jefflai@nccu.edu.tw](mailto:jefflai@nccu.edu.tw)](mailto:<a href='mailto:jefflai@nccu.edu.tw'>jefflai@nccu.edu.tw</a>) |
| Telephone |  |

---

### Education

|  |  |  |
| --- | --- | --- |
| **School** | **Department** | **Education Level** |
| **Utah State University** | **Arts** | **Master** |
| **Private Chinese Culture University** | **Department of Arts** | **University** |
| **Pennsylvania State University** | **Institute of Arts Education** | **Ph.D.** |

---

### Honors(Internal)

|  |  |  |
| --- | --- | --- |
| **Year** | **Title** | **Unit** |
| **100** | **Senior instructor** | **國立政治大學** |
| **091** | **Medal for service** | **國立政治大學** |
| **090** | **Senior instructor** | **國立政治大學** |
| **084** | **National Science Council Type B Research Award** | **國立政治大學** |

---

### Experiences

|  |  |  |  |
| --- | --- | --- | --- |
| **Unit** | **Title** | **Department** | **During Tenure** |
| **國立政治大學** | **Chair** | **Department of Advertising** | **2011/08/01-2013/07/31** |
| **國立政治大學** | **Chair** | **Department of Advertising** | **2003/08/01-2007/07/31** |