School of Management
Source: https://www.bath.ac.uk/departments/marketing-business-and-society-division/ Parent: https://www.bath.ac.uk/departments/faculties-and-school/
We are passionate about communicating our insights. Our work has been showcased in media outlets across the world.
Rethinking business in a sustainable society; providing the evidence base to get there We focus on finding the balance between governance, regulation and policy to ensure the effective functioning of organisations, regions and markets.
The Retailing and Contemporary Consumerism Research Lab
A knowledge hub focusing on retailing and contemporary consumer issues.
Gain a solid grounding in the key areas of business practice. You’ll also develop specialist knowledge and skills for a career as a marketing professional. Deepen your understanding of core marketing theory and learn to apply it in a practical setting. You’ll learn business skills that are important to employers. Develop the theoretical and practical managerial skills you need for a successful career in the headquarters, stores and supply chains of the retail industry. Develop your knowledge of the core business disciplines and gain a deep understanding of corporate sustainability.