# Prof. Dr. Imke Hoppe

**Source**: https://www.geo.lmu.de/en/faculty-for-geosciences/persons/contact-page/imke-hoppe-a9f04f64.html
**Parent**: https://www.geo.lmu.de/en/commissions/

Professor of Earth Science Communication and Climate Education

Media effects, audience research, science communication, political communication, education for sustainable development

**Office address:**

Luisenstraße 37

Room A 330

80333
Munich

[Room finder](https://www.lmu.de/raumfinder/#/building/bw1120/map?room=112003418_)

[Send an email](mailto:imke.hoppe@lmu.de)

## About

### Prof. Dr. Imke Hoppe

studied Applied Media Studies, specialising in media technology, [media research and media production at the Technical University of Ilmenau](https://www.tu-ilmenau.de/universitaet/fakultaeten/fakultaet-wirtschaftswissenschaften-und-medien/profil/institute-und-fachgebiete/institut-fuer-medien-und-kommunikationswissenschaft "Link opens in a new window"). She completed her doctorate in the field of "Empirical Media Research and Political Communication" at the Institute for Media and Communication Studies (IfMK/TU Ilmenau). For her dissertation titled 'Climate protection as a media effect', she led an interdisciplinary team to develop and publish a 3D online simulation game on energy saving, which used an online experimental study to test the effectiveness of various dramaturgical and learning theory approaches on knowledge, attitudes and behavioural intentions. As deputy head of department at the [Fraunhofer Institute for Digital Media Technology IDMT](https://www.idmt.fraunhofer.de/en.html "Link opens in a new window"), she was responsible for the conception, development and evaluation of digital educational media for children and young people (e.g. for KIKA, school book publishers and state media authorities). At the [Cluster of Excellence CliSAP](https://www.cen.uni-hamburg.de/en/about-cen/clisap.html "Link opens in a new window") ('Integrated Climate System Analysis and Prediction') at the University of Hamburg, Imke Hoppe conducted research on climate change from the perspective of media recipients as part of the DFG Priority Programme SPP 1409 'Science and the Public'. Imke Hoppe focussed in particular on media coverage of the world climate conferences and the IPCC reports and their effects on public opinion, knowledge and political participation on climate change. As a PostDoc at the Chair of Journalism and Communication Studies, in particular digitalised communication and sustainability, she investigated social media discussions in five countries (Germany, UK, Canada, USA, South Africa) in the interdisciplinary research project 'Sustainable Lives: Food Choices as Politics and Lifestyle' in a comparative content analysis. Subsequently, Imke Hoppe worked at the [DLR Institute 'System Engineering for Future Mobility'](https://www.dlr.de/en/se "Link opens in a new window") on the topic of autonomous public transport in the context of the mobility transition.

Since April 2023, Imke Hoppe has been appointed to the professorship 'Science Communication and Climate Education' (tenure track) in the Department of Geography at the Faculty of Earth Sciences.

#### Reviewer

for several different journals, incl. "[Environmental Communication](http://www.tandfonline.com/toc/renc20/current#.Ufu_0HeBYjw "Link opens in a new window")", "[Nature Climate Change](http://www.nature.com/nclimate/index.html "Link opens in a new window")", "[Public Understanding of Science](http://pus.sagepub.com/ "Link opens in a new window")", "[Frontiers in Environmental Science](http://https//www.frontiersin.org/journals/environmental-science "Link opens in a new window")", "[Frontiers in Communication](http://https//www.frontiersin.org/journals/communication "Link opens in a new window")", „[Medien & Kommunikationswissenschaft](https://www.nomos.de/zeitschriften/muk/ "Link opens in a new window")", „[Studies in Communication and Media (SCM)](https://www.nomos-elibrary.de/zeitschrift/2192-4007 "Link opens in a new window")”, „[JCOM“ – Journal of Science Communication](https://jcom.sissa.it/ "Link opens in a new window")“, “[Umweltpsychologie](https://umweltpsychologie.de/de "Link opens in a new window")”, “[International Journal of Communication](https://ijoc.org/index.php/ijoc "Link opens in a new window") (IJoC)”

#### Advisory Board and Fellowships

- Management Committee Member in the [COST Action CA22162](https://www.cost.eu/actions/CA22162/ "Link opens in a new window")
- Fellow of the [Munich Science Communication Lab](https://www.mscl.de/ "Link opens in a new window") (MSCL), Volkswagen-Stiftung
- Advisory Board GLEN (The German Longitudinal Environmental Study), [das deutsche Umweltpanel](https://glen-studie.de/ "Link opens in a new window") (DFG)
- Advisory Board REASON - Responses to threat- and solution-oriented climate news, FWF/Austria
- Board Member of the  [Doctoral Program Environment & Society](https://www.proenviron.carsoncenter.uni-muenchen.de/index.html "Link opens in a new window") of the Rachel Carson Centers
- Chair of the Herbert von Harlem Dissertation Price of the [Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft](https://www.dgpuk.de/de/ueber-die-dgpuk "Link opens in a new window") (2018, 2019)

#### **Outreach Activities**

- Hoppe, I. (2025). Panel organization and chairing of the Communication Sciences & Psychology panel at the symposium (together with Stefanie Trümper) of the German Climate Consortium (DKK) in cooperation with the Center for Climate Resilience, University of Augsburg, February 17-19, 2025.
- Rau, Henrike & Hoppe, Imke (invited talks): 13. Workshop der [Bayerischen Klima-Allianz](https://www.stmuv.bayern.de/themen/klimaschutz/allianz/ "Link opens in a new window") mit dem Schwerpunkt „Klimakommunikation“, Bayerisches Staatsministerium für Umwelt und Verbraucherschutz, 16. Juli 2024 (online)
- European Meteorological Society in cooperation with [FutureMED COST action](https://www.cost.eu/actions/CA22162/ "Link opens in a new window") (invited talk): "[Mindful Climate Communication](https://www.emetsoc.org/workshop-on-mindful-climate-communication/ "Link opens in a new window")". 01. September 2024, Barcelona.
- Neverla, Irene; Hoppe, Imke (2024): Facts are required, but not sufficient. Perceptions and expectations of German audience in relation to media coverage of climate change and biodiversity,[European Communication Conference](https://ecrea2024ljubljana.eu/ "Link opens in a new window"), Ljubljana/Slovenia, 24-27 September 2024.

#### Recent Publications (excerpt)

- Mittermeier, M.; Portal, A.; Meroni, A.; Böhnisch, A.; Carniel, C. E.; Hoppe, I. et al. (2025): Bridging science and society: Key communication points for climate experts. In: *Journal of the European Meteorological Society* 2, [https://www.sciencedirect.com/science/article/pii/S2950630125000067](https://www.sciencedirect.com/science/article/pii/S2950630125000067 "Link opens in a new window")
- Hoppe, I., Reif, A., Taddicken, M., & Neverla, I. (2024).\
  Editorial: Rethinking the role of (scientific) knowledge in climate communication.\
  Frontiers in Communication, 9, Article 1358274. [https://doi.org/10.3389/fcomm.2024.1358274](https://doi.org/10.3389/fcomm.2024.1358274 "Link opens in a new window")
- Hartmann, E.; Geneuss, K.; Hoppe, I (2024). Dialogue and Disruption at the Doorstep: Participant Perceptions during a City Walk as a Climate Communication Format. *Sustainability* **2024**, *16*, 4490. https://doi.org/10.3390/su16114490
- Hoppe, I; Hagemann, I; Stierand, I; Hahn, A. & Bolles, A. (2024). Challenges for trustworthy autonomous vehicles: Let us learn from life, Systems Engineering, [https://incose.onlinelibrary.wiley.com/doi/10.1002/sys.21744?af=R](https://incose.onlinelibrary.wiley.com/doi/10.1002/sys.21744?af=R "Link opens in a new window")
- Hoppe, I. & Kleinen-von Königslöw, K. (2023): ‘“This is part of everything that is wrong with the world” – A Comparative Analysis of Sustainability Framing in Social Media Discussions about Food in Five Countries.’Environmental Communication. Online unter: [10.1080/17524032.2023.2212136](https://www.tandfonline.com/doi/full/10.1080/17524032.2023.2212136 "Link opens in a new window")
- De-Silva, F.; Brüggemann, M.; Hoppe, I.; Arlt, D. (2022): ‘Learning about climate politics during COP 21 - Explaining a diminishing knowledge gap’, Public Understanding of Science (PUS). Online unter: [10.1177/09636625211068635](https://journals.sagepub.com/doi/full/10.1177/09636625211068635 "Link opens in a new window")
- Hoppe, I. and Rödder, S. (2019). ‘Speaking with one voice for climate science —climate researchers’ opinion on the consensus policy of the IPCC’. JCOM 18 (03). Online unter [10.22323/2.18030204](https://jcom.sissa.it/article/pubid/JCOM_1803_2019_A04/ "Link opens in a new window")
- Taddicken, M.; Kohout, S. & Hoppe, I. (2019): How Aware Are Other Nations of Climate Change? Analyzing Germans’ Second-Order Climate Change Beliefs About Chinese, US American and German People, Environmental Communication, Online unter [10.1080/17524032.2018.1561483](https://www.tandfonline.com/doi/abs/10.1080/17524032.2018.1561483 "Link opens in a new window")

#### Links to publication index

\

- [https://orcid.org/0000-0002-2035-7715\](https://orcid.org/0000-0002-2035-7715 "Link opens in a new window")
- [https://www.researchgate.net/profile/Imke-Hoppe](https://www.researchgate.net/profile/Imke-Hoppe "Link opens in a new window")

#### Talks and Workshops (excerpt)

- Neverla, I.; Hoppe, I. (2023): *Klimawandel: Ambivalenzen im Prozess der Medienaneignung.* Kommunikationswissenschaftiche Tage (KWT) 2023 der Österreichischen Gesellschaft für Kommunikationswissenschaft (ÖGK). Ambivalenzen in Kommunikation und Medien. 04.-06.07.2023, Klagenfurt/Österreich.
- Hoppe, I. (2023): *Constructive Climate Communication from the Audience Perspective: Promises, Challenges and Pitfalls*. Munich Science Communication Lab. 16.05.2023, Online unter https://www.youtube.com/watch?v=IPiBDqb\_KU4
- Neverla, I. & Hoppe, I. (2023): *Modes of Knowledge: Extreme weather events as sense making device for climate change in the interaction between media and audience perspective.* International Association for Media and Communication Research (IAMCR 2023), Lyon, France, 9 to 13 July 2023.

#### Outreach (excerpt)

- VGDH Podcast (2025): Warum brauchen wir (immer noch) Klimakommunikation? Podcast unter [https://podcasts.apple.com/lu/podcast/warum-brauchen-wir-immer-noch-klimakommunikation/id1860015359?i=1000741480687](https://podcasts.apple.com/lu/podcast/warum-brauchen-wir-immer-noch-klimakommunikation/id1860015359?i=1000741480687 "Link opens in a new window")
- ZDF (2025): "Earth Hour"-Kampagne: Licht aus gegen sinkendes Umweltbewusstsein? Interview unter: [https://www.zdfheute.de/politik/deutschland/earth-hour-2025-wwf-klimaschutz- umweltbewusstsein-100.html](https://www.zdfheute.de/politik/deutschland/earth-hour-2025-wwf-klimaschutz-%20umweltbewusstsein-100.html "Link opens in a new window")
- Berliner Zeitung (2023): Die Welt geht unter, aber das Traumschiff schippert weiter. Online unter: [https://www.berliner-zeitung.de/open-source/das-traumschiff-schippert-trotz-weltuntergangs-weiter-studie-thematisiert-klimakrise-im-deutschen-tv-li.2156348](https://www.berliner-zeitung.de/open-source/das-traumschiff-schippert-trotz-weltuntergangs-weiter-studie-thematisiert-klimakrise-im-deutschen-tv-li.2156348 "Link opens in a new window")
- BR 24 (2023): Neue Studie: Viel weniger vom CO2-Budget übrig als gedacht. Online unter: [https://www.br.de/nachrichten/wissen/neue-studie-viel-weniger-vom-co2-budget-uebrig-als-gedacht,TuYez8W](https://www.br.de/nachrichten/wissen/neue-studie-viel-weniger-vom-co2-budget-uebrig-als-gedacht,TuYez8W "Link opens in a new window")
- Zeit Online (2023): Zuschauer wollen mehr über Klimakrise wissen. Online unter: [https://www.zeit.de/kultur/film/2023-10/malisa-stiftung-fernsehzuschauer-klimakrise-interesse](https://www.zeit.de/kultur/film/2023-10/malisa-stiftung-fernsehzuschauer-klimakrise-interesse "Link opens in a new window")

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