Metadata
Title
KAWAGUCHI, Kohei (SUNADA)
Category
undergraduate
UUID
1203fc3ad7a541d1a4e3e057daf64c6b
Source URL
https://bm.hkust.edu.hk/faculty/kawaguchi-kohei-sunada
Parent URL
https://bm.hkust.edu.hk/bizinsight/fintech-and-ai-business
Crawl Time
2026-03-24T05:24:24+00:00
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KAWAGUCHI, Kohei (SUNADA)

Source: https://bm.hkust.edu.hk/faculty/kawaguchi-kohei-sunada Parent: https://bm.hkust.edu.hk/bizinsight/fintech-and-ai-business

KAWAGUCHI, Kohei (SUNADA)

Assistant Professor

Department of Economics

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Recent Activities

KAWAGUCHI, Kohei (SUNADA)

NODA, Shunya

Miners' Reward Elasticity and Stability of Competing Proof-of-Work Cryptocurrencies

The efficient processing of payments is crucial in transaction systems, particularly in those reliant on key cryptocurrencies like Bitcoin (BTC). However, the decentralized nature of these systems, coupled with the algorithmic incentives and competition among multiple cryptocurrencies for miners, poses significant challenges in analyzing transaction speed ... Read More

[ Fintech and AI in Business ]

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KAWAGUCHI, Kohei (SUNADA)

UETAKE, Kosuke

WANATABE, Yasutora

Competing for Consumers' Attention in a Busy World

Product Assortments

Data Analytics

Algorithm

Marketing

Consumers facing increased time pressure have lower levels of attention, according to HKUST scholar Kohei Kawaguchi and colleagues. The researchers explored how consumers’ attention and utility (a measure of product usefulness) are influenced by time pressure and variables such as the number of recommended products. Ultimately, they concluded that “context ... Read More

[ BizBites ]

Watch Video Read Full Paper

KAWAGUCHI, Kohei (SUNADA)

UETAKE, Kosuke

WANATABE, Yasutora

Competing for Consumers’ Attention in a Busy World

Product Assortments

Data Analytics

Algorithm

Marketing

Consumers facing increased time pressure have lower levels of attention, according to HKUST scholar Kohei Kawaguchi and colleagues. The researchers explored how consumers’ attention and utility (a measure of product usefulness) are influenced by time pressure and variables such as the number of recommended products. Ultimately, they concluded that “context ... Read More

[ BizStudies ]

Read Full Paper

KAWAGUCHI, Kohei (SUNADA)

Seeking Advice from Technology

Algorithm

Retailing

Productivity

Product Assortments

An algorithm can be simply defined as a set of instructions for solving a problem or accomplishing a task. Within many business domains, algorithms are rapidly taking over the decision-making abilities of humans. However, full automation of business activity is only found in certain industries, such as manufacturing, where robots can work in a well ... Read More

[ BizBites ]

Watch Video Read Full Paper

KAWAGUCHI, Kohei (SUNADA)

Seeking Advice from Technology

Algorithm

Retailing

Productivity

Product Assortments

An algorithm can be simply defined as a set of instructions for solving a problem or accomplishing a task. Within many business domains, algorithms are rapidly taking over the decision-making abilities of humans. However, full automation of business activity is only found in certain industries, such as manufacturing, where robots can work in a well ... Read More

[ BizStudies ]

Read Full Paper

KAWAGUCHI, Kohei (SUNADA)

When Will Workers Follow an Algorithm?

Automation

Product Assortments

Conflicts of Interest

Productivity

Retail Business

Vending Machines

When will workers follow algorithm advice? Retailers introduce advanced algorithms to optimize decisions such as pricing, inventory, and product assortments. However, it is not effective if workers do not follow the algorithm. How can we motivate workers following the algorithm? Who is more or less reluctant to follow the algorithmic advice? In the ... Read More

[ BizTalks ]

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KAWAGUCHI, Kohei (SUNADA)

UETAKE, Kosuke

WANATABE, Yasutora

Under Pressure: Consumers’ Responses to Context-based Marketing

Consumer Behavior

Marketing Strategy

Marketing Analytics

Purchase Decision

Consumer demographics, product attributes, and purchase history has long been at the heart of marketing communications. That said, with the rise of big data and real-time consumer information, more attention has been paid recently to context-based marketing, in which consumers are shown different types of advertisements depending on environmental factors and ... Read More

[ BizStudies ]

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KAWAGUCHI, Kohei (SUNADA)

Future of Work: When Will Workers Follow an Algorithm?

Algorithm

Heterogeneity

Sales Volatility

Product Assortments

Interdisciplinary Seminar

This paper develops a new algorithm for increasing the revenue in a dynamic product assortment problem. Then, it identifies the challenges faced by managers in practice and discusses the conditions under which workers follow the algorithm. To do so, I conducted a field experiment with a beverage vending machine business. The experiment shows that, on average ... Read More

[ BizTalks ]

Watch Video Read Full Paper