BMGT10140
Source: https://hub.ucd.ie/usis/!W_HU_MENU.P_PUBLISH?p_tag=MODULE&MODULE=BMGT10140&TERMCODE=202500&ACYR=2026 Parent: https://hub.ucd.ie/usis/!W_HU_MENU.P_PUBLISH?p_tag=COURSE&MAJR=UAS1&AUDIENCE=
Academic Year 2025/2026
Business Plan (BMGT10140)
Subject: : Business Management
College: : Business
School: : Business
Level: : 1 (Introductory)
Credits: : 5
Module Coordinator: : Mr Bernard Faughey
Trimester: : Autumn and Spring (separate)
Mode of Delivery: : On Campus
Internship Module: : No
How will I be graded? : Letter grades
Curricular information is subject to change.
This is a core course on preparing a Business Plan for a new business start-up. The key elements of a business plan are examined, such as defining objectives and goals, conducting an environmental analysis, developing a marketing strategy, operating a strategic strategy, conducting a competitive analysis, and selecting a financial strategy. Students must demonstrate the ability to build and present the Business Plan. The course will be assessed on completing and presenting a detailed written project. You will also show competencies in being an influential start-up team member.
About this Module
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What will I learn?
Learning Outcomes:
On completion of this module, students should be able to:\ 1. Understand the role and functions of a Business Plan in the context of a new venture start-up.\ 2. Demonstrate the ability to produce and present a detailed Business Plan.\ 3. Understand and demonstrate the core principles of Formulating Objectives and Goals, Environmental Analysis, Marketing \ Strategy, Operational Strategy, Competitive Analysis and Financial Strategy selection.\ 4. Demonstrate the ability to develop and present the Business Plan as an active start-up team member.\
How will I learn?
Student Effort Hours:
| Student Effort Type | Hours |
|---|---|
| Lectures | 24 |
| Specified Learning Activities | 65 |
| Autonomous Student Learning | 30 |
| --- | --- |
| Total | 119 |
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Approaches to Teaching and Learning:
This module will be taught in a workshop environment where students will be challenged to actively participate in group work when constructing their Business Plan and Presentation Pitch.
Am I eligible to take this module?
Requirements, Exclusions and Recommendations
Not applicable to this module.
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Module Requisites and Incompatibles
Equivalents:\ Business Plan (BMGT00100)\ \ \ \
How will I be assessed?
Assessment Strategy
| Description | Timing | Component Scale | Must Pass Component | % of Final Grade | In Module Component Repeat Offered |
|---|---|---|---|---|---|
| Exam (In-person): End of Semester exam | End of trimester Duration: 2 hr(s) | Standard conversion grade scale 40% | Yes | 50 | Yes |
| Group Work Assignment: Business Plan Report | Week 12 | Standard conversion grade scale 40% | No | 30 | No |
| Quizzes/Short Exercises: In class quizzes | Week 2, Week 3, Week 4, Week 5, Week 6, Week 7, Week 8, Week 9, Week 10, Week 11 | Standard conversion grade scale 40% | No | 20 | No |
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Carry forward of passed components
No
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What happens if I fail?
| Remediation Type | Remediation Timing |
|---|---|
| Repeat | Within Two Trimesters |
Please see Student Jargon Buster for more information about remediation types and timing. \
Assessment feedback
Feedback Strategy/Strategies
• Online automated feedback\ • Peer review activities\ • Self-assessment activities\
How will my Feedback be Delivered?
Students will receive feedback from their peers as they develop a draft section of a group business plan report
When is this module offered?
Timetabling information is displayed only for guidance purposes, relates to the current Academic Year only and is subject to change.
| Autumn | Lecture | Offering 1 | Week(s) - Autumn: All Weeks | Wed 14:00 - 15:50 |
| Spring | Small Group | Offering 1 | Week(s) - 20, 21, 22, 23, 24, 25, 26, 29, 30, 31, 32, 33 | Tues 11:00 - 12:50 |