Driving Growth through AI and Digital Transformation
Source: https://business.rice.edu/executive-education/open-enrollment-programs/driving-growth-through-ai-and-digital-transformation Parent: https://business.rice.edu/
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Lauren Maghsoudi
Assistant Director, Open Enrollment Programs
Zoran Perunovic
Senior Director, Executive Education
Driving Growth through AI and Digital Transformation
Upcoming Dates and Tuition
June 1-3, 2026\ 8:30 am to 4:30 pm\ Tuition: $4,875
Overview
The program is designed to equip leaders and executives with the skills and knowledge needed to navigate the challenges and opportunities of digital transformation, particularly in AI and machine learning. This program explores the intersection of artificial intelligence and digital transformation, emphasizing how organizations can harness these technologies to drive growth, enhance operational efficiency and innovate business models. Participants will gain insights into key trends, frameworks and strategies essential for successfully implementing AI across various business contexts.
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Who Should Attend
- Senior Business Leaders seeking to understand how technological disruption impacts their industries and to develop new capabilities for driving strategic growth.
- Managers aiming to enhance product and market agility in response to evolving customer behaviors and needs.
- Professionals looking to sharpen their strategic and innovation management skills related to AI and digital transformation.
Program Outcomes
- Understand the foundational concepts of AI and digital transformation.
- Analyze the impact of AI on customer experience and operational efficiency.
- Develop strategies for integrating AI into organizational processes.
- Evaluate successful digital transformation case studies and apply practical skills to lead such initiatives.
- Build a strong professional network with high-level executives and industry leaders.
Program Schedule
AM Session
PM Session
DAY ONE
Fundamental Concepts in AI and Digital Transformation
- Developing a strategic view of digital transformation
- Understanding the generative AI value chain and machine learning
- Exploring AI applications, tools, and development activities
Putting AI Strategies into Practice
- Designing an AI business strategy that fits organizational goals
- Getting AI implementation right: Overcoming challenges and pitfalls
- Managing AI’s evolving nature and staying ahead of technological shifts
DAY TWO
AI-Employee Symbiotic Collaborations
- Balancing AI automation and augmentation in the workforce
- Exploring AI’s impact on strategic decision-making across industries
- Identifying potential risks and ethical issues associated with AI (firm-level and societal-level risks)
AI, Business Model Innovation, and Digital Platforms
- How AI is transforming business models and customer engagement
- Understanding the logic behind digital platform growth
- Exploring the dynamics of ecosystem change and ecosystem-based disruptions
DAY THREE
Transforming Legacy Organizations into Digital Ecosystems
- Addressing challenges in digitally transforming traditional organizations
- Making strategic decisions for successful digital transformation
Implementing and Sustaining Digital Ecosystems
- How AI is transforming business models and customer engagement
- Cultivating an ambidextrous culture for "Second Growth"
- Developing a roadmap for sustaining digital transformation
Meet Your Professor
Haiyang Li
H. Joe Nelson III Professor of Management – Strategic Management
Department Faculty
Office
McNair Hall 358
Contact 713-348-4194 Email
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Have a Question?
Lauren Maghsoudi
Assistant Director, Open Enrollment Programs
Zoran Perunovic
Senior Director, Executive Education